THE RITZ-CARLTON + HARPER’S BAZAAR + ESQUIRE

‘THE STAY’ was a series of five short films shot around the world in five unique locations. A campaign supporting emerging directors whilst also showcasing The Ritz-Carlton hotels

Approach

Working with five different crews I worked closely with the Director's of each film to ensure their vision came to life while also making sure the final aesthetic spoke to the Harper’s and Esquire audiences. Overseeing the styling and set to ensure we captured these luxury hotels at their most exquisite. Planning the creative treatment for social and guiding all edits for high engagement. Working on all design elements to ensure brand consistency throughout the series.

HIGHLIGHTS: All short films were seeded out globally across 8 markets in a social campaign, I oversaw the social creative treatment and final edits of the 30, 15 and 6 second versions for each film / 24 million social video views, 33%VCR